growcap

necessity
Create a corporate identity for a new brand focused on trading and logistics, with a solid and international presence. The brand needed to communicate reliability, scalability and ambition, positioning itself clearly in a demanding and highly competitive sector.
challenge
To develop an identity that reflected the brand's pillars - growth, capital and movement - without resorting to the sector's visual clichés. The challenge was to balance robustness with flexibility, creating a modern and functional visual language.
solution
A visual identity based on stable shapes and a professional color palette, designed to support digital and physical applications with equal impact. The logo was designed to convey strength and dynamism, while the graphic elements reinforce the idea of progress, structure and global vision.
project date
july, 2023
services
branding, design gráfico
client
Growcap

Branding - Growcap

Growcap positions itself as a brand ready to scale, invest and move - both goods and capital. The identity developed by dot. translates the brand's core values with clarity and consistency, conveying confidence and ambition.
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Alongside the logo, communication materials were developed to ensure a cohesive and professional presence, from digital to physical. Each piece was designed to align image and strategy, contributing to the brand's affirmation in a market that is constantly on the move.

Growcap communication

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    geral@dotdesign.pt
    geral@dotdesign.pt