flxv
necessity
To create a solid and distinctive identity for a new brand in the real estate investment sector, capable of conveying trust, professionalism and a vision of the future in a highly competitive market.
challenge
To develop a visual universe that escaped the sector's most common visual codes, with a contemporary and minimalist approach, without compromising the seriousness and credibility that the area demands.
solution
A visual identity based on the strength of the naming and an exclusive typeface with marked, geometric lines. The choice of colors - sober and distinctive - reinforces the institutional character of the brand, while the graphic elements suggest solidity, structure and progress.



project date
april, 2025
services
branding, design gráfico
client
FLXV
Branding - FLXV
FLXV has positioned itself as a modern and secure brand in the real estate investment sector. The work carried out focused on creating an identity that reflects ambition, rigor and confidence. The graphic aesthetic, marked by geometry and restraint, reflects the strategic clarity of the business and the vision of growth that the brand represents from the outset.
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